Luxury exhibition and expo at the PPMA Total Show

Luxury goods are always a key focus at the PPMA Total Show, with professionals sharing the latest luxury packaging insights and technologies.

Why visit the PPMA’s premium expo and exhibition?

Attending the PPMA Total Show gives you the chance to:

Discover the latest in luxury packaging and technology

Understanding, exploring, and innovating are always key themes, with premium trade show visitors having the chance to:

Explore and purchase new premium packaging solutions - let your customers know who you are with the latest labelling and wrapping technology
Discover how automation is no longer at odds with luxury sector packaging - find out how it can help your business to develop
Connect with experts and get to grips with key trends at the luxury trade exhibition.

Discover insights and trends at PPMA’s luxury trade show

Consumer demands are constantly evolving, with the development of technology and luxury goods packaging having to keep pace. The PPMA Total Show gives you the chance to:

See how the luxury sector can make technological gains, while ensuring the maintenance of quality standards
Review the latest developments in prestige production for a high level of sophistication and personalisation
Identify the key production factors driving the luxury sector
Find innovative ways to ensure authentication and security

Network with industry professionals

Meet and connect with some of the biggest names at the luxury expo and exhibition. Take the opportunity to discuss industry news and insights with like-minded professionals.

Frequently asked questions

What are luxury goods?

Luxury goods are high-quality items that often have a prestigious or exclusive reputation. They typically come with a higher price tag than similar products of lesser quality or brand recognition. Luxury goods may include designer clothing, high-end watches, fine jewellery, luxury automobiles, premium electronics, and exclusive experiences such as luxury travel or fine dining

Why is luxury packaging important for brands?

Luxury packaging is crucial for brands because it significantly enhances the overall brand perception. It communicates the product's quality and the brand's commitment to excellence, creating a memorable unboxing experience that can lead to customer loyalty and repeat purchases.

How does luxury packaging impact consumer behaviour?

Luxury packaging influences consumer behaviour by providing a visually appealing and tactile experience that reflects the product's value. This type of packaging can create an emotional connection with the consumer, leading to increased satisfaction and a stronger desire to repurchase. The high-quality presentation can make consumers feel special and appreciated, further encouraging brand loyalty.

What are some trends in luxury packaging design?

The focus on sustainability is one of the key trends in luxury packaging design, with many brands opting for recyclable or biodegradable materials to appeal to eco-conscious consumers. Minimalistic designs are also popular, emphasising elegance through simplicity and high-quality materials.

Luxury Goods & Packaging Exhibition